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When to Use Custom Links

Link pricing table buttons to:

Setting Button URLs

1 Edit Column

In pricing table builder, click the column you want to configure.

2 Find Button Settings

Scroll to Button section.

3 Enter URL

https://yoursite.com/checkout/
https://gumroad.com/l/yourproduct
https://calendly.com/yourname
https://yoursite.com/contact/

4 Configure Link Behavior

💡 UX Tip: Open external sites (Gumroad, Calendly) in new tab so customers don't lose your pricing page. Keep internal pages (your checkout) in same tab.

Common Use Cases

Gumroad Products

Sell digital products via Gumroad:

  1. Create product on Gumroad
  2. Copy product URL (gumroad.com/l/productname)
  3. Paste into button URL
  4. Enable 'Open in new tab'

Calendly Bookings

For 'Schedule Demo' or 'Book Consultation':

  1. Create event type in Calendly
  2. Copy scheduling link
  3. Paste into button URL
  4. Button text: 'Schedule Demo' or 'Book Call'

Contact Forms

For enterprise 'Contact Sales':

  1. Create contact form (Contact Form 7, Gravity Forms, etc.)
  2. Get form page URL
  3. Link button to form
  4. Button text: 'Contact Sales' or 'Request Quote'

Free Trial Signups

Link to registration or trial signup:

https://yoursite.com/signup/?plan=pro
https://yoursite.com/trial-signup/

URL Parameters

Passing Plan Information

Add parameters to identify which plan was selected:

Basic: https://yoursite.com/checkout/?plan=basic&price=9
Pro: https://yoursite.com/checkout/?plan=pro&price=29
Enterprise: https://yoursite.com/checkout/?plan=enterprise&price=99

Pre-filling Forms

Pass data to forms:

https://yoursite.com/contact/?plan=enterprise&interest=subscription

Using Anchor Links

Link to specific page sections:

https://yoursite.com/pricing/#faq
https://yoursite.com/features/#comparison

Button Link Best Practices