Why Add Badges?
Studies show adding 'Most Popular' badge increases conversions to that tier by 25-35%.
Adding the Badge
1 Select Column
Click the pricing column you want to highlight (usually middle tier).
2 Enable Highlight
Check Highlight this column checkbox.
3 Choose Badge Text
- 'Most Popular' (best for general use)
- 'Best Value' (value-focused)
- 'Recommended' (editorial)
- 'Best Seller' (social proof)
4 Customize Styling
Set badge color, background, position in customization panel.
✅ Quick Win: This 2-minute change often delivers the highest ROI of any pricing table optimization!